905-470-7465How Jumbo Rinkboards Are Redefining Advertising
In the competitive world of outdoor advertising in sports arenas, visibility is everything. Brands constantly seek opportunities to capture attention in crowded spaces. One of the most effective tools for achieving this is Jumbo Rinkboards. Spanning an impressive 16 to 80 feet, these larger-than-life billboards capture attention and significantly enhance brand recognition.
With the global out-of-home (OOH) advertising market projected to reach $42.14 billion by 2025, sports venues are playing an important role in this growth. In this post, we will explore how Jumbo Rinkboards are reshaping the advertising industry and why they are a powerful tool in your marketing strategy.
Increased Visibility and Impact
Jumbo Rinkboards provide expansive creative space and unmatched visibility, leaving a lasting impression on audiences. According to the Out of Home Advertising Association of America (OAAA), ads placed in high-traffic areas with larger formats are 55% more likely to be remembered than traditional signage. With people spending lots of time in arenas, Jumbo Rinkboards position your brand to stand out effortlessly.
Maximized Exposure During Games
In sports, repetitive exposure is key. Seen live in the arena, Jumbo Rinkboards position your brand in the spotlight during the game. Studies show that consumers are more likely to remember an ad after multiple exposures, making Jumbo rinkboards a smart and effective long-term investment.
Cost-Effective Advertising
While there may be an upfront investment, Jumbo Rinkboards are a highly cost-effective advertising solution. Unlike traditional billboards, these rinkboards remain visible throughout the game, providing brands with prolonged exposure to engaged audiences. With arenas hosting multiple events year-round, Jumbo Rinkboards consistently deliver value, making them an affordable and impactful long-term marketing strategy.
The Power of OOH Advertising
For decades, rinkboards have provided brands with prime, front-row visibility in hockey arenas. With the introduction of Jumbo formats, this impact has been taken to the next level. According to research from PQ Media, sports-related out-of-home (OOH) advertising is projected to grow by 5.6% annually, fueled by innovative formats like Jumbo rinkboards.
Creative Freedom and Design Flexibility
Jumbo Rinkboards offer unparalleled design flexibility, empowering brands to showcase bold, dynamic visuals and impactful messaging. The expanded space allows advertisers to incorporate eye-catching visuals and intricate designs, ensuring their brand leaves a lasting impression.
Standard-sized rinkboards offer limited space for creativity. With Jumbo Rinkboards, you can experiment with innovative elements, from oversized logos to dynamic color schemes. This allows for more engaging ads that capture attention, whether it’s a slogan, artwork, or seasonal promotion.
Get Your Jumbo Rinkboards Advertising with Futuresign
Jumbo Rinkboards are undeniably one of the most impactful ways to enhance brand visibility and connect with audiences in dynamic sports and community settings. If you’re looking to elevate your brand through advertising, partner with Futuresign, the largest provider of arena advertising in Ontario. Explore our media solutions to make a lasting impact. Contact us today!
